terça-feira, fevereiro 08, 2005: US government ratchets up PR budget
The US government's bill for public relations does not compare with what it spends on big-ticket items such as nuclear submarines and presidential helicopters.
But the costs have been creeping upward - a sign that politics is being conducted in a new way, in which the message of the day can be delivered by ever-increasing means.
The federal government spent $88.2m on contracts with public relations agencies last year, according to a report last month by congressional Democrats. That is up from $39m in 2000.
...
FT.com
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